Business Idea Validation
Will your ideas turn into a successful product?
We will save your time and money by conducting research to determine the viability of your business idea.
1
What are
we doing?
We validate business ideas in any industry using our proprietary MMMCC (3M2C) framework
We analyze the market, niche dynamics, the complexity of future promotion, and the amount of resources required to implement the MVP
Idea scoring
- 5
Market size:
0-5 – up to $1 billion
6-10 – up to $2-10 billion
11-15 – $11-50 billion
16-20 – $51-100 billion
21-25 – >$100 billion - 3
Market dynamics:
0-5 -up to 1% per year
6-10 – 2-10% per year
11-15 – 11-30% per year
16-20 – 31-50% per year
21-25 – >51% per year - 18
Market complexity:
0-5 currently there are no similar services/products that are popular among the target audience
6-10 – potential target audience is aware of the problem that can be solved with the developed product,
11-15 – knows ways to solve it, and there are successful examples of projects solving the same problem in the market
16-20 – same as the previous + your company is already working in this market, knows ways to promote in it, has
technical and marketing capabilities that can be an additional advantage
21-25 – same as the previous + your company has access to an audience that can be used to test the success of hypotheses with minimal investment - 18
Creation complexity:
0-5 – technology resources allow implementing the product up to the MVP stage in a term of over 2 years
6-10 – technology resources allow implementing the product up to the MVP stage within 1-2 years
11-15 – technology resources allow implementing the product up to the MVP stage within 6 months to 1 year
16-20 – technology resources allow implementing the product up to the MVP stage within up to 6 months
21-25 – technology resources allow implementing the product up to the MVP stage within up to 3 months - 10
Complementarity:
0-5 – product is not related to the ecommerce market, automotive industry
6-10 – product is from the automotive industry and/or ecommerce, but not related to the company’s main product
11-15 – product is from the automotive industry and/or ecommerce and complements the company’s main product in the area of additional monetization
16-20 – product is from the automotive industry and/or ecommerce and complements the company’s main product, enhancing monetization within the current business model
2 HOW WE DO THIS
The core of our approach: prior to launching a project, conducting research is an essential step. The idea must be evaluated for its potential across 5 criteria. Each criterion is crucial and cannot be viewed independently from the other factors.
3
WHAT YOU GET
How is the conclusion about the prospects of your further investment in the project or the search for investors formed? We provide expert opinions based on the analysis of a large number of open and closed sources.
As a result, you will either receive validation of your business idea’s attractiveness or recommendations not to invest in the project due to factors such as low demand, high entry barriers, market downturns, or other statistically backed reasons.
